Why Sanur Villas Are Rising Again in 2025: A Calm, Elegant Return to Bali’s East Coast
For years, Sanur lived quietly in the shadows while areas like Canggu and Seminyak dominated the spotlight. Travelers seeking beach clubs, nightlife, and fast-paced social scenes flocked to the west coast of Bali, leaving Sanur with a reputation as the island’s “slow and sleepy” destination. But in 2025, something interesting is happening: Sanur villas are rising again, attracting a wave of new guests—families, long-stay travelers, digital nomads, and even luxury seekers who prefer a more relaxed side of Bali.
Sanur’s comeback isn’t sudden; it’s the result of improved infrastructure, beachfront upgrades, major developments in the area, and a shift in traveler preferences toward calm, wellness-oriented stays. The demand for Sanur villas is now noticeably increasing, reshaping the accommodation landscape on the island’s east coast.
A New Demand for Calm and Space
Post-pandemic travel has changed what guests look for. Instead of busy nightlife hubs, many now prefer quiet areas that still offer good cafes, safe beaches, and accessibility. Sanur fits this description perfectly.
The area is lined with calm, gentle waters—ideal for kids and older travelers. The long beachfront promenade allows cycling, jogging, and sunrise walks. And while Sanur is peaceful, it’s far from boring: cafés, boutique restaurants, yoga shalas, and artsy beach bars are scattered along the coast.
This gentle environment has caused a shift. Travelers who once preferred the chaos of Canggu or Legian are now discovering the appeal of waking up in a private villa in Sanur—complete with lush gardens, private pools, and quiet surroundings.
Infrastructure Upgrades Powering Villa Popularity
One major boost behind the rising popularity of Sanur villas is the significant development happening in the area. Over the past two years, Sanur has seen:
1. Improved roads and traffic flow
Access to Sanur is smoother than ever. The eastern bypass is more efficient, reducing travel time from the airport and south Bali.
2. Better beachfront facilities
Sanur’s beach has been refreshed with wider walking paths, cleaner beachfront zones, and new family-friendly spaces.
3. New hotels and villa complexes
Luxurious boutique villas and modern private villas are being built, transforming Sanur into a fresh alternative to high-density tourism areas. These upgrades elevate the guest experience and make Sanur a more attractive base for travelers exploring Bali.
The Bali International Hospital Effect
One of the biggest catalysts for Sanur’s rising popularity is the opening of the new Bali International Hospital in the Sanur Special Economic Zone. This world-class medical facility is drawing health tourists, long-term patients, and families who require extended stays. Because of this:
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Medical tourists are choosing Sanur villas for privacy and comfort.
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Long-stay guests prefer villa-style living over hotels.
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Families accompanying patients need larger spaces, private kitchens, and home-like environments.
This has significantly boosted villa occupancy rates, especially for monthly and long-term rentals.
Sanur’s Unique Villa Style: Spacious, Peaceful, Timeless
Compared to the edgy glass-and-concrete designs of Canggu villas, Sanur villas offer a different charm:
1. Large gardens and generous pool areas
Many villas sit on wide land plots, offering privacy and greenery.
2. A traditional, elegant Bali feel
Joglo-style roofs, stone pathways, and tropical courtyards give Sanur villas a warm, homey atmosphere.
3. Peace instead of noise
No constant traffic, no loud beach clubs, no late-night crowds.
4. Ideal for long-stay living
Spacious bedrooms, full kitchens, and family-friendly layouts support comfortable stays lasting weeks or months. This timeless villa style resonates with guests who prefer authenticity over trendiness.
A Shift in Traveler Demographics
Sanur’s villa market is thriving because its audience is diversifying. These groups are now choosing Sanur more than ever:
1. Families with children
Safe swimming conditions and quiet streets make it ideal for kids.
2. Digital nomads seeking calm
Many nomads want peace, sunrises, and stable routines rather than the party scene.
3. Retired travelers
Sanur has always been known as Bali’s most senior-friendly area.
4. Wellness-focused tourists
Yoga studios, gentle beaches, and relaxed living create a natural wellness atmosphere.
5. Long-term renters
Expats and seasonal visitors appreciate the comfortable, home-like nature of Sanur villas. This wide demographic spread stabilizes villa occupancy throughout the year.
Sanur Villas Offer a Better Cost-to-Value Ratio
Compared to Seminyak, Canggu, or Ubud, Sanur often provides more space and better facilities for the same—or lower—price. Guests often find:
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Larger pools
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Bigger gardens
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More spacious bedrooms
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Better privacy
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Proximity to the beach
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Lower nightly rates
This “value advantage” is one of the strongest reasons why Sanur villas are rising quickly in popularity.
Accessibility to the Islands Boosts Its Appeal
Sanur is the gateway to:
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Nusa Penida
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Nusa Lembongan
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Nusa Ceningan
The fast-boat harbour sits right in the center of the area, making Sanur an excellent base for those planning island-hopping adventures. Many travelers choose to stay in a villa here before and after their trip to the Nusa islands, increasing villa demand year-round.
A Quiet Comeback With Long-Term Potential
Sanur’s rise isn’t a short trend; it’s a sustainable comeback supported by infrastructure, lifestyle appeal, and shifting travel preferences. With new developments underway and increased long-stay demand, Sanur villas are entering one of their strongest periods in the last decade.
Calm, elegant, affordable, family-friendly, and strategically located—Sanur offers a combination rarely found elsewhere in Bali. And as more travelers discover this, the area’s villa scene is only going to grow stronger in the years ahead
